I did not want to install too many widgets on the Wordpress page and simply decided to just put a blog on the page.
The term that I've researched for my company which is doing "Design" and "Marketing" was "Packaging Design" as we are pretty good at Packaging Design for medical products and Food packaging after working on projects for Nestle, BASF, J&J, and Unilever. We also have some local SMEs who engage us like Unicurd, and we do a whole range of product packaging design.
Visibility is a company with 18 years of history, however, it does not have much of a digital presence. With a new site launch in March 2020, the site displays a lot of images but does not have much in terms of words, making SEO difficult.
I decided to start a blog, and after writing several blog posts on the basics of packaging design, (https://pack.design.blog/) I decided to test by putting it all on a URL I bought, http://www.pack.sg/
This blog on the company's website is basically a landing page, unlinked to the rest of the page, but has a lot of content on packaging and design. The page is long, loaded with keywords and I labeled a lot of images on the page as well as keyed into the header of the page.
After doing this, I added the page to my Google Search Console and put in the codes in my Google Analytics to track.
I've done some blogging and do have quite a following and even for this new blog, I get about 100 reads a week.
I hope that by doing all the SEO possible on packaging design, and putting the blog unlinked on my company's website, I can draw traffic and get high ranks in SEO.
This is 2 days of work, and I've added a lot of images loaded with keywords and now I'm sharing and doing backlinks as much as I can to packaging design. And hopefully, with all these efforts together, I can get my blog on www.visibility.com.sg to be ranked highly on Google search.
Wish me luck,
Robin Low
